by Sara Hill
If you enjoy serious pampering, there’s a new nail game in town that will not disappoint.
PAINT Nail Bar, billed as “A Luxury Nail Affair” and just one of two Ohio locations, celebrated its grand opening at 4101 East Royalton Road in Broadview Heights, courtesy of husband-and-wife ownership team Sharece Miller-Curry and Michael Curry of Beachwood.
With vegan, nontoxic products, an in-store boutique, complimentary refreshments including mimosas, a unique monthly membership club, luxurious décor, hospital-grade sterilization practices, talented nail artists and gold-star customer service, PAINT Nail Bar is truly like nothing this side of town has ever seen.
“Our mission is to help create a healthier, cleaner planet through outstanding manicures and pedicures,” said Michael Curry. “There’s no smell when you walk in because all of our products are nontoxic and fume-free, which is perfect for those who are pregnant or have skin sensitivities. Opening this location was a no-brainer for us because of PAINT’s philosophy, mission and everything the brand stands for.”
A nationally franchised chain, PAINT Nail Bar is headquartered in Sarasota, Fla., with locations in 15 states across the country. Ohio’s first location opened in Solon. Founded by global power couple Mark and Michele Schlossberg, PAINT offers classic and gel manicures/pedicures with fun service names like the “Uptown Girl (or Guy), the “Talk of the Town,” the “Lickety-Split” perfect for professionals on their lunch breaks and the “Mini-Paint” for budding trendsetters ages 12 and younger. PRIMERS, their proprietary line of vegan, nontoxic skin and nail care products are also available, along with service add-ons like nail art, massage, quick-dry and paraffin wax.
A complete menu of services can be found at paintnailbar.com, along with booking options, blog posts and information on hosting nail parties and joining the Passport Loyalty Program, a monthly subscription program offering rewards and services. Their in-store boutique, which includes clothing, jewelry, bridal gifts, hats, accessories and more, shares a net of its profit with Feeding America.
“We made the recommendation of Broadview Heights,” Sharece Miller-Curry said of the location. “The franchise is very particular as to where it goes, but we knew from living in northeast Ohio that this area was a prime market for us to go into. We suggested this area to the franchise and many analytics were done on the backend to make sure it was the best spot. Our grand opening was July 23, and our marketing has been very grassroots.”
With its luxe vibe, sleek furniture, glimmering light fixtures, funky wallpapered restrooms, hip photography, welcoming staff and fun feminine touches like vibrant floral bouquets and cozy armchairs with decorative pillows and throws, paid advertising may not even be necessary for this gem of a salon that’s truly nailed it. ∞